Baby Milk Action

Baby Milk Action

Protecting breastfeeding – Protecting babies fed on formula

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UK violations

New Parliament – lots to do

The UK elected a new Parliament on 7 May. The Government has been formed by the Conservative Party, which won 331 seats out of 650. There are several key developments in the pipeline for the new Parliament and we need…

admin 10/05/2015 Mike Brady's campaign blog No Comments Read more

Why do supermarkets ration formula?

I received the following message via the Baby Feeding Law Group monitoring project that we coordinate: Morning, apparently I’m a criminal for trying to purchase 3 boxes of formula in Tesco today. Only 2 can be purchased at a time due…

admin 13/02/2015 Mike Brady's campaign blog 3 Comments Read more

Tesco promises shake up following campaign on illegal formula promotion in its stores

Update 15 April 2015: Despite promising to obey the prohibition on point-of-sale promotion, Tesco has now added ‘still cheaper’ shelf talkers alongside the Nestlé SMA infant formula. Update 25 February 2015: No legal action likely over breaches of criminal law. Tesco’s primary Trading Standards…

admin 31/01/2015 Mike Brady's campaign blog No Comments Read more

Wanted – are formula companies targeting your local children’s centre or nursery?

Have you seen posters or been given leaflets promoting follow-on formula or growing-up and toddler milks? We have evidence of companies paying nurseries to display these – are they targeting children’s centres too? If you work at a children’s centre, have you been…

admin 05/01/2015 Mike Brady's campaign blog 1 Comment Read more

Nestle forced to remove misleading SMA claims following Baby Milk Action complaint

Baby Milk Action press release 15 December 2014 Change.org petition campaign calling for customers to be informed they were misled Nestlé has finally removed some misleading claims from its website for SMA Toddler Milk following complaints by Baby Milk Action…

admin 15/12/2014 Press releases 1 Comment Read more

Nestle investigated for ignoring ASA ruling

Update 15 December 2014: Nestle’s forced to remove misleading SMA claims following Baby Milk Action complaint In October we won a case at the UK Advertising Standards Authority over a misleading promotion for Nestlé SMA Toddler Milk advertising. This had been…

admin 04/12/2014 Mike Brady's campaign blog No Comments Read more

Nestle India summoned for violating IMS Act

  Nestle India summoned for violating IMS Act – Hindustan Times CLICK HERE http://www.hindustantimes.com/punjab/chandigarh/nestle-india-summoned-for-violating-ims-act/article1-1279876.aspx  Sunday, November 02, 2014 HT Correspondent , Hindustan Times Rohtak, October 28, 2014 Nestle India summoned for violating IMS Act Chief judicial magistrate Lokesh Gupta, on Tuesday,…

prundall 01/11/2014 Patti Rundall's news blog No Comments Read more

Nestlé’s Gerber accused of false claims

 WTOP   ANNE FLAHERTY   Associated Press   1st November 2014  CLICK here for the full story WASHINGTON (AP) — Baby-food maker Gerber [owned by Nestlé] is being accused by the government of claiming falsely that its Good Start Gentle formula…

prundall 01/11/2014 Patti Rundall's news blog No Comments Read more

ASA ruling: ASDA and Nestle misled parents with toddler milk promotion

Baby Milk Action press release 15 October 2014 Click here to sign the petition calling on ASDA and Nestlé to inform the customers they misled See ASA ruling A14-263404on the ASA website. Update 15 December 2014: Nestle’s forced to remove misleading SMA claims following…

admin 14/10/2014 Press releases 3 Comments Read more

No more for Nespresso for George Clooney ?

20 Minutes –  unofficial translation from an article in German that appeared in the Swiss Paper  20 Minutes. No more for Nespresso for George Clooney ? 3rd October 2014His wife should exert pressure on Clooney not to advertise for Nestlé anymore.…

prundall 04/10/2014 Patti Rundall's news blog No Comments Read more

Nestle cancels health worker event in UK – but targets parents with baby show in Ireland

Media coverage: Irish Examiner 28 August 2014. Update 31 August: People concerned about Nestlé promoting its SMA formula brand through the pregnancy and baby show in Dublin produced leaflets with the support of Baby Milk Action to offer to those…

admin 26/08/2014 Mike Brady's campaign blog Read more

Comment defending the Institute for Trade, Standards and Sustainable Development, Inc. (ITSSD)

Comment posted to my blog The comment given below was posted to my Blog, Stop TTIP – the Transatlantic Trade and Investment Partnership by someone calling themselves ‘Informed Counsel’ and giving their URL as http://www.itssd.org/. ITSSD is the Institute for Trade, Standards and…

admin 19/07/2014 Patti Rundall's news blog No Comments Read more

Nestlé-sponsored conference cancelled following complaints

A major health conference in Scotland  was cancelled last week following complaints about it being sponsored by Nestlé.  Sunday Herald (1 June 2014) C&IT  (2 June 2014) The Building A Healthier, Fairer Scotland conference  was planned to take place at Dynamic…

prundall 03/06/2014 Press releases No Comments Read more

Spotlight on ASDA promoting Danone Cow & Gate formula – send us your photos and reports

Danone promotion of its Cow & Gate brand of baby milk in ASDA has been brought to Baby Milk Action’s attention. We are communicating with ASDA about the promotion and the misleading claims being used in it. Curiously, ASDA told…

admin 06/02/2014 Mike Brady's campaign blog No Comments Read more

Danone steps up promotion in the UK in violation of national and international regulations

Baby Milk Action has been contacted repeatedly about two events being sponsored by Danone in the UK in coming days: Tommy’s baby race on 30 June, promoting the Cow & Gate formula brand, and a Royal College of Midwives training…

admin 28/06/2013 Mike Brady's campaign blog No Comments Read more

Breastfeeding rates falling in England

The Guardian is reporting that breastfeeding rates are falling in the UK. See: http://www.guardian.co.uk/lifeandstyle/2013/jun/22/breastfeeding-figures-fall-nhs-cuts I have posted the following comment (which can be used by the media as a quote): Part of the problem is also the massive sums baby…

admin 22/06/2013 Mike Brady's campaign blog No Comments Read more

Danone v. Nestle and conflicts of interest in the UK and Ireland

Following Nestlé’s entry into the UK and Irish formula markets in December 2012, when it finalised its takeover of Pfizer Nutrition/Wyeth and the SMA brand, we are starting to see more aggressive baby milk marketing practices, both from Nestlé and…

admin 16/05/2013 Mike Brady's campaign blog No Comments Read more

Danone v. Nestle formula marketing war reaches the UK

Baby Milk Action press release 9 April 2013 Campaigners are pointing to new aggressive baby milk marketing practices in the UK as a sign of increased competition with Nestlé entering the UK market, where Danone is currently the largest company.…

admin 09/04/2013 Press releases No Comments Read more

ASA: Pfizer/Wyeth email promoted SMA formula in breach of advertising rules

Press release 28 November 2012 Pfizer/Wyeth has another ruling against it today from the Advertising Standards Authority (ASA) following a complaint brought by Baby Milk Action, this time against an email campaign for its SMA brand of formula. The email headed…

admin 28/11/2012 Press releases No Comments Read more

Happy birthday ASA? How the Advertising Standards Authority fails to protect babies and their families in the UK.

Press release 25 October 2012 The industry-funded UK Advertising Standards Authority (ASA) is holding an event today to celebrate its 50 years of ensuring advertising is “legal, decent, honest and truthful”. Baby Milk Action is launching a new report on its…

admin 25/10/2012 Press releases No Comments Read more

SMA formula NOT “the best milk after Kate’s” ASA ruling finds

Press release 19 September 2012 Media coverage: Dairy reporter In a national billboard, print and online advertising campaign in March 2012, Wyeth (part of Pfizer, in the process of being purchased by Nestlé) promoted its formula in a series of…

admin 19/09/2012 Press releases No Comments Read more

Wyeth cancels SMA Baby Know How roadshow following protests

Press release 22 June 2012 Wyeth has cancelled its much promoted SMA Baby Know How roadshow after shopping centres pulled out of the event. Members of the public sent messages of protest to the shopping centres in support of a…

admin 22/06/2012 Press releases No Comments Read more

Wyeth’s SMA Baby Know-How roadshows break marketing rules

Wyeth manufactures the SMA range of formulas. It was planning a series of SMA Baby Know-How events in the UK, to start on 14 June 2012. These break marketing rules. Update 22 June 2012: None of the events went ahead…

admin 31/05/2012 Mike Brady's campaign blog No Comments Read more
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Recent news

  • WHA78: After 3 year struggle, Resolution on Digital Marketing of baby foods adopted
  • IBFAN STATEMENT ON GAZA
  • Baby food pouches – why they should be taken off the market
  • House of Lords calls on on Government to take much stronger action
  • Report shows UK mothers being let down
  • See Tigers with Q&A in Deal
  • France passes a law to ban ‘forever chemicals’ in several products
  • UK Government authority calls for follow-up formula ad ban and generic labelling
  • WHO Member States call for the regulation of Digital marketing of baby foods

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